Abstract
This research aims to analyze the impact of showing the Stop Bullying film on parents' and children's understanding of the dangers of bullying. Bullying is an increasingly worrying social problem, especially among children and teenagers. Parents and children have an important role in preventing and handling bullying. The method used in this research is a qualitative study with a content analysis approach to the film Stop Bullying. Research participants consisted of parents and children who watched the film. Data was collected through in-depth interviews and questionnaires to measure changes in their understanding before and after watching the film. The research results show that the Stop Bullying film is effective in increasing awareness and understanding of parents and children regarding the dangers of bullying, as well as providing knowledge about how to prevent and overcome bullying situations. Thus, this film can be a strong educational tool to increase social literacy regarding bullying among families. This research recommends the use of visual media as an educational tool to promote positive social behavior and reduce the number of bullying incidents.
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